Digital Infrastructure

SEO Technical Setup.

The invisible architecture that determines whether search engines can find, crawl and rank your site. We fix the foundations so every page of content you publish has the best possible chance of appearing in search.

Crawl-ready foundations

Fix what Google
sees first.

Before you write a single blog post or build a single backlink, your site's technical foundation has to be right. Crawl errors, broken redirects, duplicate content and missing meta tags silently kill your rankings.

We run a full-site crawl, identify every technical issue, prioritise by impact and fix them systematically — so Google can discover, understand and index every page you want to rank.

Full site crawl & error identification Redirect chain cleanup & 404 resolution Duplicate content & canonical tag audit XML sitemap & robots.txt configuration
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Site Crawl Report 1,247 pages
82
Technical Health Score
38 passed 9 warnings 4 errors
Broken Internal Links 404 responses from internal navigation
23
Missing Meta Descriptions Pages without description tags
47
!
Redirect Chains URLs with 2+ redirect hops
12
!
Duplicate Title Tags Non-unique page titles found
8
XML Sitemap Valid and submitted to Search Console
OK
HTTPS / SSL All pages served over secure connection
OK
Schema Validator 6 types found
🔒 yoursite.com/services/
{   "@type": "Organization",   "name": "Royaar",   "url": "https://royaar.com",   "logo": "…/logo.svg",   "sameAs": ["linkedin", "instagram"] }
Organization Name, logo, URL, social profiles — all valid
LocalBusiness Address, phone, hours, geo coordinates
BreadcrumbList 3-level navigation path validated
Service Service type, description, provider linked
!
FAQ Missing on 3 service pages — recommended
WebSite + SearchAction Sitelinks search box eligible

Rich results ready

Speak Google's
language fluently.

Structured data tells search engines exactly what your business is, what services you offer and how your content is organised. Without it, you're invisible to rich results — the enhanced listings that dominate above-the-fold real estate.

We implement and validate schema markup across your entire site — Organization, LocalBusiness, Service, FAQ, Breadcrumbs and more — so you qualify for every rich result type relevant to your business.

Organization & LocalBusiness schema Service & FAQ structured data Breadcrumb & sitelinks markup Rich results testing & validation
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What you get

Deliverables.

01

Technical SEO Audit

Full-site crawl with prioritised list of every technical issue — broken links, redirects, indexation errors and more.

02

Crawl & Index Setup

XML sitemap generation, robots.txt configuration and Search Console submission with manual index requests.

03

On-Page Optimisation

Title tags, meta descriptions, heading hierarchy and canonical tags configured across all key landing pages.

04

Schema Markup

Structured data implemented and validated — Organization, LocalBusiness, Service, FAQ, Breadcrumbs and more.

05

Redirect Management

Redirect chain cleanup, 404 resolution, proper 301 mapping and legacy URL handling documented and deployed.

06

Page Speed Fixes

Image compression, code minification, render-blocking resource elimination and Core Web Vitals optimisation.

07

Internal Linking Audit

Link equity analysis, orphaned page identification and strategic internal link architecture recommendations.

08

Monitoring Dashboard

Search Console integration, crawl error alerts, index coverage tracking and monthly technical health report.

Ready to fix your technical SEO?

Book a free technical audit and we'll show you exactly what's preventing search engines from finding and ranking your content.

Get a free audit →
Services
What we build.
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3 Pillars 24 Disciplines 1 Integrated System
Services
What we build.
View all services
3 Pillars24 Disciplines1 Integrated System